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  <url>
    <loc>https://www.thecfo.co.nz/blog-1</loc>
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    <lastmod>2020-08-18</lastmod>
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  <url>
    <loc>https://www.thecfo.co.nz/blog-1/is-your-working-capital-really-working-releasing-much-needed-cash</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-08-18</lastmod>
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      <image:title>Blog - IS YOUR WORKING CAPITAL REALLY WORKING?  - Releasing much needed cash.</image:title>
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  </url>
  <url>
    <loc>https://www.thecfo.co.nz/blog-1/what-can-a-cfo-ever-do-for-you</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-07-01</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e47192ccf4eaf51af3c7c83/1593578750779-LSZHC7QDCT01KII5543T/What+Have.jpg</image:loc>
      <image:title>Blog - What can a CFO ever do for you?</image:title>
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  <url>
    <loc>https://www.thecfo.co.nz/blog-1/Blog Post Title One-8m6wm</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-05-19</lastmod>
    <image:image>
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      <image:title>Blog - Did you fix your nets while the sea was stormy? Its not too late to start now!</image:title>
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  </url>
  <url>
    <loc>https://www.thecfo.co.nz/home</loc>
    <changefreq>daily</changefreq>
    <priority>1.0</priority>
    <lastmod>2025-06-27</lastmod>
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  <url>
    <loc>https://www.thecfo.co.nz/contact</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2021-12-15</lastmod>
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  <url>
    <loc>https://www.thecfo.co.nz/future</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-04-05</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5e47192ccf4eaf51af3c7c83/1584263422134-JR3FZFCIDLFEK76PEXU7/finance+strategy.png</image:loc>
      <image:title>Future planning - Strategic Financial Planning</image:title>
      <image:caption>At The CFO Limited we pride ourselves on being able to take your vision and business model and covert it into a financial projection. This can be used to secure your financial future by ensuring that you have visibility of the financial needs of your organisation as it grows. You may have a fantastic vision for the business that you own or manage. You may well have great visibility of your current and historic trading, But how do your vision and your results to date translate into the future? Are your expectations realistic? Are there opportunities above and beyond your own vision? Many business make profits but run out of cash as they grow, meaning that they become unsustainable. We can help identify these pinch points and give you the tools to be able to seek the right level of finance to meet these challenges head on. We can challenge your assumptions and provide sensitivity analysis that shows what will happen if things change. For more details and a no commitment discussion CONTACT US.</image:caption>
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  </url>
  <url>
    <loc>https://www.thecfo.co.nz/sell</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-04-05</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e47192ccf4eaf51af3c7c83/1584264136604-KBCOKM01V2DIJHNI9EQS/sell.jpg</image:loc>
      <image:title>Buying or Selling - MAXIMISE THE SALES VALUE OF YOUR BUSINESS</image:title>
      <image:caption>At The CFO Limited we can review your business and suggest changes in your operations that can increase your current profitability. We can also work with you on projections for future Revenue, Cash and Earnings. As many businesses are sold on a multiple of the Profitability or the value of future profits, this is key to maximising your sales proceeds. Selling your business can be a challenging time. You clearly want to maximise the sales value of your organisation. The value can be impacted severely by the timing of the sale, along with the financial data and insights you are able to provide a potential buyer. And, of course, the confidence they have in the accuracy of this data. For more details and a no commitment discussion CONTACT US</image:caption>
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  </url>
  <url>
    <loc>https://www.thecfo.co.nz/managing</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-04-05</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e47192ccf4eaf51af3c7c83/1584611846191-3S9P6W2ADDREH0SMCUA8/team.jpg</image:loc>
      <image:title>Team Leadership - Managing your Finance Team, Accountant or Bookkeeper and your Office Administration</image:title>
      <image:caption>At The CFO Limited we can provide management of your Finance (including external accountancy services) and Administration teams. We can bring many years’ experience leading and engaging Finance, Office Support and IT Functions and streamline this time consuming, but vital aspect of your business. You know your business better than anyone else; you should be focusing your time on delivering for your customers and delivering your strategy. Do you have time or the knowledge to manage the finance team and your office administration team? If you are not doing this, someone else in your organisation may be. They are almost certainly able to add more value by focusing on what they do best each day. We can ensure that you are presented with the information that you need to manage your business and get clarity you need of your financial performance, including distilling that into the key areas to deliver your financial expectations. Having led highly engaged finance teams of numerous sizes, we are aware of the power that engaging your teams can have on the success of your organisation. We can drive that engagement for you, ensuring that your teams drive and feel part of your success. For a no obligation discussion about this service CONTACT US</image:caption>
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  </url>
  <url>
    <loc>https://www.thecfo.co.nz/finance-training</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-04-05</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5e47192ccf4eaf51af3c7c83/1584612397319-4LW3TT7BB4F3YTX37BTS/financial+literacy.jpg</image:loc>
      <image:title>Finance Training - FINANCE TRAINING</image:title>
      <image:caption>At the CFO Limited we know that, often, the success of the business requires at least some understanding of key financial metrics and how these can be influenced. By training your team in the fundamentals of finance, you can gain confidence that they will be considering the financial implications of the decisions they make. Many business owners and their teams are experts at what their business does, but lack the skills to ensure that the financial performance of the business is considered. We have developed a fun and interactive finance training session specifically to increase the financial awareness of non-finance teams. We can work with you to make this even more relevant to your organisation and to ensure that your whole team is focused on the same financial goals. This can be run at your premises, with the whole or part of your team, in as little as half a day, at a fraction of the cost of sending your team on generic finance training sessions. For more details and a no commitment discussion CONTACT US.</image:caption>
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  </url>
  <url>
    <loc>https://www.thecfo.co.nz/aboutus</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-05-12</lastmod>
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      <image:title>About Us</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.thecfo.co.nz/investor</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-04-05</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5e47192ccf4eaf51af3c7c83/1584611937294-ONC3HZIYJBM146ZVS7TS/Investor-confidence.jpg</image:loc>
      <image:title>Investor - GIVING YOUR INVESTORS CONFIDENCE</image:title>
      <image:caption>At the CFO Limited we can sit on your Leadership Team to provide expertise in the background to ensure that the financial implications of your decisions are truly considered. We can then ensure that your Accountant or Finance Team are presenting the information to your investors so that they know how their investment is performing, Having an experienced CFO as part of your team supporting you in the decisions you make and the financial implications of these, can give your third party investors confidence that their investment is secure. This security then gives you more freedom to focus on what you do best in your organisation. With our Board level experience we can support you at you investor/board meetings to provide confidence in the management of your company. For more details and a no commitment discussion CONTACT US.</image:caption>
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  </url>
  <url>
    <loc>https://www.thecfo.co.nz/metrics</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-04-05</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e47192ccf4eaf51af3c7c83/1584612098273-GEAPNGLI8TJJYL8XE0S7/metrics.jpg</image:loc>
      <image:title>Business Metrics - KEY BUSINESS METRICS</image:title>
      <image:caption>At The CFO Limited we have the experience to identify these key metrics for you to ensure that you can manage your business finances and performance effectively. We can also ensure that your team can prepare these metrics. Based on the insights this information provides, we can offer guidance on opportunities and risks. In order to run your business effectively there will generally be a few KEY metrics that are vital to your success in making a profit and generating cash. For more details and a no commitment discussion CONTACT US.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.thecfo.co.nz/financial-health</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-04-05</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e47192ccf4eaf51af3c7c83/1584611463437-FQABCEJR09IVFZQ8RVPK/financial-health.png</image:loc>
      <image:title>Financial Health and Governance - FINANCIAL HEALTH CHECKS</image:title>
      <image:caption>At The CFO Limited we know that the financial stability of your organisation is key to your future success. We can review the financial status of your business and uncover opportunities that could deliver additional profitability or cashflow improvements. This could help you invest faster in future growth. Many fast-growing organisations struggle to stay on top of the financials of the business that they run. As a result they run into financial issues that could have been planned for. You may therefore wish to pair the Financial Health Check with some of the other services such as our Governance and Control reviews, Business Metrics reviews, or Strategic Future Planning For more details and a no commitment discussion CONTACT US.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.thecfo.co.nz/governance-and-control</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-04-05</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e47192ccf4eaf51af3c7c83/1584611628947-TLMOSHDARSLG1HF6S61H/governance.jpg</image:loc>
      <image:title>Governance and Control - GOVERNANCE AND CONTROL</image:title>
      <image:caption>The CFO Limited can review your current controls and governance processes and recommend and help you implement improvements. This will allow you to focus on growing your business with the knowledge that you can rely on the information that you are receiving and that your assets are protected. The financial controls and governance in your organisation are key to ensuring that your assets are protected. They provide confidence that the information you are receiving from your teams is robust enough for you to make the right decisions. Many businesses going through periods of fast growth fail to ensure that the governance and controls are in place to ensure that their assets, cash flow and profitability are suitably managed. This can result in a sudden and sometimes terminal financial outcome. For more details and a no commitment discussion CONTACT US.</image:caption>
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  </url>
  <url>
    <loc>https://www.thecfo.co.nz/director</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-06-04</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e47192ccf4eaf51af3c7c83/1591242380056-KTQ526347AL946F055HC/boardofdirectors-1050x700.jpg</image:loc>
      <image:title>Non Exec Director - NON-EXECUTIVE DIRECTORSHIPS</image:title>
      <image:caption>At the CFO Limited we know that strong governance and support can make a big difference. With our years of experience across a number of industries and with Board level governance skills we can help support your Board. For more details and a no commitment discussion CONTACT US.</image:caption>
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